the problem with creative jobs and their titles

Overlap.

Here’s what I do. Now, try go finding a job in what I do. “So you’re a creative director.” Technically I have been with client continuity running a team of people managing sprawling jobs and budgets, but I’m more of a brand manager. “Brand… uhhh, what?” You know, managing branding and identity, it’s perceptions, on a national and global scale, but I like design, I mean, it’s a combination of marketing and design. “So you’re a designer.” Right, I direct that art. “You’re an art director.” Well not exactly because I direct branding teams to get it done. “Brand director, I’ve never really heard of that.” Got a brand you need taken to a national level of ass-kickery or your agency needs someone to manage, cultivate, and deploy branding at every level, yes, that’s what I do. Why this has gotten some difficult to explain means either I’ve too many job skills or the industry isn’t ready for me yet or the entire methodology of classification of job titles is broken or probably all of the above. Being right-brain, left-brain seems more a curse than a blessing at this point.