How to be Successful as a Student-Athlete? The Choice is Yours.
Student-athletes face a lot of decisions. Do you go to the library instead of hanging out with friends? Do you get up early to get in a workout or grab a few extra hours of sleep? Do you even choose to play a sport or focus on your academics? Can you do both?
Establishing Revenue Before Ground-breaking
Engage, excite, and secure funds for a new $250 million campus science center while lining up global faculty and students long before a shovel touches the soil.
Global Learning, Local Connections
Cultivating programs with international partners, enticing faculty and students from the United States and abroad interested in the choosing their own adventure.
Building Campus Community
Every student has a story, traceable back to time spent learning and growing at college. Stories build a sense of community, add reasons to give and stay connected.
One Institution, Widespread Impact
Conveying the considerable economic power of a college to a community, region, and state. Sharing success stories beyond just enrichment of knowledge and human capital.
Positioning Possibilities, Capturing Markets
Marketing credit, non-credit, and certification classes giving students more choice in undergraduate and graduate programs.
Diversifying and Expanding Academic Culture
Creation of wide-ranging marketing pieces for recruiters, targeting countries and their students boosting enrollment of students from abroad.
Spreading the News, Improving Reviews
Successful strategic campaigns aimed at improved ranking and image of the college at respected national peer-reviewed higher education magazines and journals.
250 Million and Counting
Goal-crushing fundraising from start to completion, planning, and deployment of capital campaigns, targeting multi-channel opportunities building a foundation for the 21st Century.
Picture Says a Thousand Words, Video an Encyclopedia
From concept to storyboard, vendor to talent, execution to production, deployment to recognition. Working with limited budgets to create memorable pieces targeting audiences producing results.
Building Better Funnels
Creation of the university promise – that your higher education experience will be everything an institution promises, from first awareness through end-of-life.
Creation of materials commemorating events – engaging members of the campus community from students, faculty, staff, and alumni helping to ensure a prosperous future and boost school spirit.
Chronicling Success and Mapping the Future
Assembling reports, pulling together and presenting information to ensure the campus community and all constituents are on the same page.
Using the college strategic plan as a springboard to produce materials showcasing school faculty, staff, and students all working together in achieving academic accreditation.
Arts on the Map
Creating and adhering to a long-term marketing strategy to bring about a world-class arts department, one that brings national attention, audiences, and increasing box office revenue.
Conveying a Winning Attitude
Pieces recruiting talented student-athletes who excel both in the classroom and on the field, and help clinch NCAA titles that put the college on the map in competitive sports programs.
Pitting David with Goliath
Strategy for press and materials to help launch a thriving campus in a different city, on the doorstep of the more substantial competition, to meet regional educational needs.
Occam’s Razor as a Web Page
Keep every on a website as simple as possible, but not simpler.